We’ve all been rejected before. But if we know from previous experience that we can survive it, why does our fear of being rejected in future stop us from taking actions today?

Yes, rejection can be painful, but only if you take it the way you should never take it – personally.

In his blockbuster book The Four Agreements, Don Miguel Ruiz dedicates an entire chapter to not taking things personally.

In other books and articles by business and sales gurus, you will almost always find advice on how to see negative comments as positive information.

All feedback, whether framed as rejection or praise, is only ever feedback. And it always says more about the person giving it than about you.

Action – As you learn to handle rejection as feedback by not taking it personally, you’ll be more able to take the actions needed to create success, however you define it.

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