When you look at the tires of a passing car, why does it seem like the rims are spinning backwards?
Optical illusions like this reinforce what we know about the brain, which is…
What you think you see is not always what exists.
The brain, over millennia of evolution, and your own lifetime of growth, has adapted and adjusted its functions to the simplest form possible.
And when you realize that your brain receives in excess of 50,000 sensory messages per day, it’s obvious why it has developed and been designed to simplify things.
You don’t need to know the intricacies of brain function to remember that you cannot always categorically state as fact your daily life experiences. There ARE things going on around you right now that quite literally need a second look.
Action – What is one thing in your business that you are assuming right now? How can you look at it differently?
Challenge your assumptions and then rethink your solutions.